radlabs
is an application development firm that is an accredited partner with Airtable. They serve to create solutions for clients employees to curate application ecosystems that reconcile the needs of the business with the desires of end users.
I was brought on to create the brand identity and website that would allow RADLabs the ability to proudly present their services to stakeholders and potential clients.
+ Responsibilites
+ Design
Print
Deck presentations
Identity
+ Brand Direction
Brand Guides
Visual Identity
+ web
Web Strategy
Web Design
Front-end Development
web + mobile
In contrast to my previous projects, RADLabs prioritizes information over visual elements. This emphasis compelled me to concentrate extensively on typography and layout. Our goal has consistently been to convey information on the website with utmost clarity and directness, all while maintaining a sleek and modern aesthetic.
Testimonial
“I worked with Gabbi to develop my brand kit and website. Gabbi offered options and recommendations throughout the process that allowed me to participate in the creative process. While I had a high level vision for my brand, Gabbi was able to make it real and the final result was better than I envisioned.”
-Jack Marrow, RADlabs founder